Tag Archives: Social Media

Small Business Show 57 Part 2: Online PR with Eddie McGuinness from EMCGPR

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Small Business Show 57 Part 2: Online PR with Eddie McGuinness from EMCGPR [ 12:07 ] Play Now | Play in Popup | Download

What exactly is Online PR? Well this week Eddie McGuinness from EMCGPR talks to us about your online public relations. 

In an ever increasing digital world it is important for businesses to work just as hard on their branding and imaging online, as well as offline.

Eddie talks to us about the things you should consider when talking, blogging or using social media.

The Small Business Show is broadcast each weekend in syndication on Irish radio.  Items from the show are published as podcasts throughout the week on FocuSMEIreland.com.  You can subscribe for free to download the MP3s automatically using RSS or iTunes.

This segment of the Small Business Show was broadcast on Saturday 18th of August.

Small Business Show: Damien Mulley

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Podcast #45 [ 21:24 ] Play Now | Play in Popup | Download

Damien MulleySocial Media expert Damien Mulley is the keynote speaker at an event titled Harness the Power of the Internet.  It’s a free event organised by Clare Local Development Company on Wednesday 30th May in Killaloe, and will include a showcase of successful local enterprises.

In the meantime, Damien is our guest this week on the Small Business Show as we discuss the Double Dip; Retail Rejuvenation; S-Commerce; and selling America to the Americans!   Download it here, or click the player above!

The Small Business Show is broadcast each weekend in syndication on Irish radio.  Items from the show are published as podcasts throughout the week on FocuSMEIreland.com.  You can subscribe for free to download the MP3s automatically using RSS or iTunes.

Social Media Shoppers To Become ‘Considerable Influence’ by 2021

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Sales from social commerce, driven by the influence of social media, are expected to more than double within the next five years, according to research from Barclays.

Research carried out in the UK found that the ‘social shopper’ will cast a considerable influence over the sale of goods and services by the year 2021.

It found that 41% of the consumer population is expected to be influenced by or the use of social media when considering a purchase. The figure is higher among 25 to 34-year-olds, expected to reach 73% – as 45% of this group are already engaging in what Barclays have called ‘s-commerce’.

Read Full Article On Silicon Republic

Small Business Show: Damien Mulley on Social Media for Business

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Damien Mulley [ 19:50 ] Play Now | Play in Popup | Download
Damien Mulley

Damien Mulley

This week’s expert advice on the Small Business Show comes from Damien Mulley, founder of Mulley Communications, and organiser of the Irish Web Awards and the upcoming Measurement Conference all about measuring the marketing impact of social media.

He talks about the difference between traditional and social media and compares the use social media in both small and large businesses, not only for sales but also for customer care.

The Small Business Show is syndicated weekly on Irish radio stations and podcast on focusmeireland.com.  You can subscribe for free to download the MP3s automatically using RSS or iTunes.

This podcast is sponsored by mailpak.ie – Custom design, print & mail service

One In €1bn – John Warburton Opens The Window On DoneDeal.ie

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One In €1bn - John Warburton Opens The Window On DoneDeal.ie [ 6:51 ] Play Now | Play in Popup | Download

Online classified ads website DoneDeal.ie has announced that more than €1bn worth of transactions were carried out on its site during 2011. According to the company, this was a €300m increase over the previous year.

John Warburton talks with focuSMEireland.com about how DoneDeal.ie has become so popular and what makes them different than other sites.